Attn: High School Athletes- Want to Play in College?

If you want to play at the college level, there is more than just your athletic ability to consider.  First, you need to make sure you meet the NCAA* eligibility requirements and second, you need to know (and follow) the rules.

Eligibility requirements are fairly simple and straightforward:

1. You must meet minimum academic standards: Graduate from high school, earning a minimum GPA in core course requirements and earn a qualifying score on the SAT or ACT.

2. You must meet amateurism criteria: High school juniors are encouraged to register at the eligibility center, answering a series of questions to determine their amateur status.

There are also official rules involved with the recruiting process.  Things like when you can have contact with a college coach, what is contact, when you can make an official visit and even how many phone calls you can have with a recruiting coach.

These requirements and rules are put into place to protect student athletes and the integrity of college sports.  Ensuring your eligibility and following the rules are just as important as training and playing well in your sport and it is your responsibility to ensure you know and follow the rules.  If you do not, it doesn’t matter how good you are in your sport, you won’t see college playing time if you are excluded from recruitment.

*This blog entry focuses on NCAA rules and regulations, which governs a larger majority of college athletic teams.  If you plan to play at a smaller college, the NAIA may be the governing body over their sports teams and has its own rules and regulations.

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Avoid Financial Aid Pitfalls – Don’t Make These Mistakes

Did you know that over 70% of student who submit their FAFSA, submit it incorrectly?  Even worse, more than 20% of college students don’t submit the FAFSA at all!  Most mistakes are contributed to not understanding the question or missing a deadlines.  Even a simple mistake could cost you thousands of dollars in financial aid.

Watch this video to learn how to avoid making the most common mistakes.

Do you have a question about financial aid not covered?  Contact us today by phone at 866-305-2321.

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Which Colleges Provide the Best Financial Aid Packages?

Through this video series we have discussed the difference between saving for college and saving on college.  The most important factor to saving on college is knowing which colleges will provide the best financial aid package for your family’s financial situation.  But you don’t know how much financial aid will be awarded to you until after you apply, are accepted and receive your aid package from the college in the early spring, right?


When planning for college you should know what your EFC will be calculated to be, how much your need will be at each college (remember: Your Need = Cost of College – Your EFC) and what percentage of need each college historically meets.  But you can’t just call up the college and ask how much need they meet, they won’t tell you.   This is a service that a financial planner can provide to help your family save money.  Watch this short video to see how it is done:


Want to know what your EFC will be or how much need a college will meet for you?  Call us today at 866-305-2321 to schedule your Free 1 Hour Consultation or click here to request a meeting.  A college education is one of the biggest investments you will make in your life- make sure you’ve done the legwork to ensure it is a good investment.

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Get Out There and Do Something!

It is no secret that colleges prefer to accept well rounded applicants- it is not enough to just get good grades if you want to get into a competitive college.  Most students know the importance of being involved in extracurricular activities during the school year and are active in a number of clubs and/or sports, but so many take the summer off.

This is a HUGE mistake!

Summer should be no different than the school year, but it may be a little more difficult to get involved. You will not have the daily reminder and announcements of club meetings before and after school, there will be no open house or bulletin boards to walk by every day; you will need to seek out opportunities to get involved.  Check with your local community center, church, retirement home, food pantry or library.  Most will be looking for volunteers.  Even if you can only dedicate a couple hours each week, by the end of the summer you will have a valuable line item for college and scholarship applications.  Plus, you never know, you may find a new area of interest that could turn into a career path.

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When does a High Priced Private College cost less than a Public College?

The answer is- more often than you’d think!  The draw of a public state college is its low starting cost to its in-state residents, but it is not that starting cost you should consider. It is your ending (out of pocket) cost that should concern you.

Yes, public colleges start lower, but also have less financial aid to award because they rely on funding from state and federal governments.  If you watch the news you know, when budgets need balanced, higher education funding is usually in the first round of cuts.

Private colleges don’t have as heavy a reliance on government funding- they have private donors and long standing endowments (invested wisely) that fund their financial aid programs.  These colleges are more able to meet the financial need of students who attend their college.

With this in mind, it brings planning to pay for college to the forefront of this video.  Knowing what your EFC is and knowing how much need a college historically meets is just as important as saving for college.  There are some family’s that make too much money and no amount of planning is going to help them to qualify for need based financial aid, but most family’s can and will qualify for some financial aid, but only if they plan ahead.

Watch this week’s video to see why planning ahead is so important.

Please do not hesitate to contact our office if you have question or to request a free consultation to find out if you’d done all you can to lower your out of pocket cost of college.

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Would You Let The IRS Fill Out Your Tax Forms?

Most would agree that having the IRS fill out your tax forms is not the best way to save money.  Yes, they will do it correctly, but they do not have your best interest in mind.

The same logic should be applied when filling out college financial aid forms, but so many families trust the college’s financial aid office to help them complete their financial aid forms.  Don’t fall prey to this trap! Watch this 15 minute video to find out how to protect yourself from the hazards of financial aid nights.

Be sure to check back next week for secret number 3 in this 7 part series: Why are Private Colleges Sometimes Less Expensive for Families than Public Colleges. 

Want a free consultation with one of our college financial advisors?  Click Here



Don’t Wait to Ask for Letters of Recommendation

Attention high school juniors!  Want to know the single most important thing you should do BEFORE you start your summer vacation?

Ask your favorite teachers for letters of recommendation that you can use for college and scholarship applications. In the fall, teachers will be bombarded with requests from students. Asking for recommendations now will increase the likelihood that the teachers of your choice will not only write the letters for you, but that they will be able to take the time to write you a well thought out and carefully worded letter.

Has your school already let out for the summer? Don’t worry!  Most teachers will be available a couple weeks after classes end with grading and closing up their classrooms for the summer.  Call the administration office at your school and ask to make an appointment with your teachers of choice.

When asking for a letter of recommendation, be sure to provide each teacher with a copy of your academic and extracurricular activities.  This can simply be a bulleted list or put into a formal resume format.  Be sure to include all honors and awards you’ve won, volunteer and leadership positions held, and work history (if available).  Giving the teacher this information will allow them to make your letter more personal.

Once you finalize your list of colleges where you will apply in the fall, you will need to follow up with each teacher- providing instructions on how, when and where to send each letter.

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Why do some Middle Class Parents Pay so Little for College?

Many families miss out on thousands in financial aid dollars each year while their children are in college because they believe they will not qualify for aid and do not bother applying.  This is the number one- biggest mistake– any parent could make when sending their student to college.

Yes, it is true that some parents do make too much to qualify for aid, but for many it is simply a matter of planning for college and ensuring your finances are in line before applying for financial aid.

This short video will unlock the secret of why some families pay so little for college, while others (who earn the same) may pay thousands more:

Be sure to check back next week for secret number 2 in this 7 part series: Why High School Financial Aid Nights can be Hazardous to your Wealth. 


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For-Profit Colleges… Are They All That Bad?

For-profit colleges have recently made the news as predators against military personnel, their spouses and low income students.  I went into writing this week’s blog with the intention of warning students against for-profit colleges, but the more I learned, the less convinced I became that for-profit colleges are bad for the American higher education system.

The major difference between for-profit and not-for-profit schools is in their mission. For-profit schools are backed by investors and operate like any other business in our capitalist society in that once expenses are paid, profits are disbursed to investors.  At not-for-profit schools, profits are put back into the school to pay for things such as athletic facilities, faculty research, scholarships and campus development.  Both for-profit and not-for-profit colleges offer a variety of programs and degrees, are able to apply for accreditation from the U.S. Department of Education and, if accredited, can award federal financial aid to their students.  Regardless of how profits are spent, both depend on a minimum number of students to attend, paying tuition, in order to stay in operation. All of this is reasonable, so why do for-profit colleges have such a bad rap?

The main critics of for-profit colleges look at them as preying on low income students- burying them in debt that they cannot possibly pay back. According to a Campus Progress report “For-profit schools currently serve 10 percent of U.S. students but account for 25 percent of federal student aid- and nearly half of student loan defaults”. This statement certainly raised concern for me at first, but if you look into the structure of many for-profit colleges, you will not find many liberal arts degrees that teach students to think, but instead career-focused programs designed to help students gain real-world skills and training.  Their programs are more flexible than those offered at traditional universities with many evening and weekend courses that allow students to work full-time as they earn their degree.

With this in mind, it is not hard to see why this type of school would appeal to person of lower income who does not have the luxury to take 4 years off work to attend a traditional university.  It may be that a for-profit college program is the only option for non-traditional students to receive the training or degree needed to advance their career.

Is it a risk to admit these students? Yes.  Working full time and going to school will be too much for some and they will drop out.  Without earning the degree they set out to earn, their income will not increase and they will likely default on their loan.

Should these students not be given the chance to earn their degree in the first place?  I don’t think so.  A student’s ability to pay, or risk of them defaulting on a loan in the future, should not lock them out of the chance to earn a degree.

I will admit that the concept of for-profit colleges is still relatively new and has grown significantly over the past decade with little oversight.  And as in any business there has been corruption in the race to share in profits, but in time these bad seeds will be weeded out.  But responsibility needs to also be put on the student to research the college they plan to attend (for-profit or not-for-profit) to ensure that it is the best fit for them before applying.

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Part II: Creativity, Innovation And Education

A new book was released May 22nd by University of California Berkeley Economics Professor, Enrico Bonetti. The book is called, The New Geography  Of Jobs, and every high school student should read it before choosing a major or a college because Moretti’s book sheds a lot of light on where the good jobs are and why those jobs are where they are at. In short, your future salary may well depend more on where your job is located than on your resume. The following is an interview with Enrico Moretti.

1.       What is the New Geography of Jobs? 

If you look at the economic map of America today, you do not see just one country. You see three increasingly different countries. On one hand there are cities like Seattle, San Francisco, Raleigh-Durham or Austin, with a strong innovation-based economy and workers who are among the most creative and best paid on the planet. At the other extreme are former manufacturing centers like Detroit, Flint or Cleveland, where jobs and salaries are plummeting. In the middle, there is the rest of America, apparently undecided on which direction to take.

The difference between the three Americas was small in the 1980’s and has been growing ever since. My book explores this new geography of jobs, and especially its root causes and what it means for our country.

 2.       You write a lot about the importance of high tech and innovation for American jobs. But not everyone can work at Google or Apple. What about the rest of us? Where are the jobs for the average American supposed to come from?

This is the most important part of the story. You are right: The average American will never work for Google or Apple. But the rise of the high tech sector matters to all of us, including those who work outside high tech.

One important reason is that attracting an Internet company or a biotech company to a city results in significant job gains for workers in the local service sector – occupations like waiters, carpenters, doctors and teachers.  I call this the multiplier effect. This multiplier effect is surprisingly large. My research shows that for each new high tech job in a city, five additional jobs are created outside high tech in that city. In essence, from the point of view of a city, a high-tech job is much more than a job.

Take Apple, for example. It employs 13,000 workers in Cupertino, but it generates almost 70,000 additional service jobs in the region.  This means that remarkably, Apple’s main effect is not among high tech workers — it is outside high tech.

Most sectors of our economy have a multiplier effect, but the innovation sector has the largest multiplier: about three times larger than that of traditional manufacturing.  An important implication for policy makers is that the best way for a city to generate jobs for less skilled workers is to attract innovative companies that hire highly skilled ones.

 3.       Is geographical location more important than your college degree or which college major you choose?

Geographical location is increasingly important, although not as important as going to college. One of the most intriguing paradoxes is that our global economy is becoming increasingly local. Despite all the hype about exploding connectivity and the death of distance, where we live and work is more important than ever. Our best ideas still reflect the daily, unpredictable stimuli that we receive from the people we come across and our immediate social environment. Most of our crucial interactions are still face-to-face, and most of what we learn that is valuable comes from the people we know, not from Wikipedia. The vast majority of the world’s phone calls, Web traffic, and investments are still local. Telecommuting is still incredibly rare. Video conferencing, e-mail, and Skype have not made a dent in the need for innovative people to work side by side. In fact, that is more important than ever. At the same time that goods and information travel at faster and faster speeds to all corners of the globe, we are witnessing an inverse gravitational pull toward certain key urban centers. Globalization and localization seem to be two sides of the same coin. More than ever, local communities are the secret of economic success. As Yaniv Bensadon, an Israeli entrepreneur who recently moved his startup to Silicon Valley, put it, “It is true that things can be done anywhere on the Internet, but at the end of the day, it’s still a people business.”

 4.       In the last two years, American manufacturing has been doing very well. Even the car companies are hiring. But you seem pessimistic about the future of American manufacturing. What’s so wrong about manufacturing? And what is so special about the innovation sector?

The last two years have been good years for manufacturing employment. But they are the exception. The previous two years have been terrible. More in general, for the past 30 years, we have been losing an average of 370,000 jobs per year in manufacturing, and not just during recessions.  This trend reflects the adoption of new technologies that make production of physical good increasingly automated. For example, for each car produced, GM today needs 70% fewer workers than in 1950. American manufacturing companies produce today more goods than in 1980, but they only need a fraction of the workers. I do not think these trends are likely to change in any significant way.

By contrast, the innovation sector is growing, both in terms of jobs and salaries. For example, jobs in the Internet sector have been growing 200 faster than the rest of the labor market. For all the talk about outsourcing, software is also growing. And it is not just high tech:

Scientific R&D, pharmaceutical, digital entertainment, parts of marketing and finance are creating jobs.



Enrico Moretti

Author: The New Geography Of Jobs

Economics Professor at the University of California—Berkeley


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